Das Edith is a 5 room hotel in the heart of Stuttgarts Heusteigviertel—a beautiful, lively neighborhood with lots of shops, cafés and concept stores. The hotel was renovated and modernized with the highest regards to quality, all done in collaboration with local woodworkers and craftsmen.
This attention to detail and the use of high quality materials is reflected in the appearance of the visual language and the products produced. Contrasted by a modern sans serif typeface and paired with a vibrant color.
PROJECT
Das Edith
CLIENT
Claudia Otterbeck
YEAR
2022
TYPE
Identity
Credits
With and for Studio Michael Schad
Creative Direction: Heidrun Schad-Mattern
Photography: Peter Wolff
Copy: Sophie Striebeck
Das Edith is a 5 room hotel in the heart of Stuttgarts Heusteigviertel—a beautiful, lively neighborhood with lots of shops, cafés and concept stores. The hotel was renovated and modernized with the highest regards to quality, all done in collaboration with local woodworkers and craftsmen.
This attention to detail and the use of high quality materials is reflected in the appearance of the visual language and the products produced. Contrasted by a modern sans serif typeface and paired with a vibrant color.
PROJECT
Das Edith
CLIENT
Claudia Otterbeck
YEAR
2022
TYPE
Identity
Credits
With and for Studio Michael Schad
Creative Direction: Heidrun Schad-Mattern
Photography: Peter Wolff
Copy: Sophie Striebeck